BIKE
An English school that teaches by talking. The site had to feel just as alive.
- Courses, content and forms the team runs themselves from the CMS.
- A custom preloader and paced reveals that set the brand's tone.
- An interactive 3D-bike 404 that turns a dead end into part of the brand.
- Development
- Web Build
- Motion
- Webflow CMS
A method built on movement — flattened into a static page.
BIKE teaches English the way you learn to ride a bike: by doing, from day one. The brand leans entirely on that metaphor — pedaling as progress — so a flat, conventional site would have undercut the whole pitch. It needed motion that felt playful and earned, a structure the team could keep editing, and the personality to carry levels from A1 to C2 without ever feeling like a textbook.
A site that moves the way a conversation does.
I built BIKE in Webflow with GSAP carrying the motion — a custom preloader that sets the tone before the first scroll, reveals that pace the story, and Finsweet-driven accordions and forms the team runs themselves. The 404 is its own small moment: an interactive Spline bicycle for anyone who pedals somewhere that doesn't exist yet.
A custom preloader that sets the tone — the bike mark draws in before the first scroll, motion paced by GSAP.
Roadmap, Talk and Career — structured A1 to C2 — CMS-driven, so the team adds and edits courses without touching code.
An interactive 3D bicycle for the lost — a Spline scene that turns a dead end into a piece of the brand.
A site that feels like a class — fast, playful, unmistakably BIKE.
Shipped on Webflow and handed off clean: the team runs courses, content and forms themselves. Measured on the live site, the build holds up where it counts.
